ABOUT GENIUS AWARDS

Now in its 13^th year, the ANA Genius Awards, presented by TransUnion, recognizes the best and brightest marketers for their demonstrable use of advanced analytics to drive better business outcomes.

How to Enter

2. Identify yourself as a representative from an eligible organization or an agency seeking to submit on behalf of an eligible organization

3. Fill out all of the required fields for the category or categories that you are entering for

4. Upload all supporting files

5. Remember to select ‘Save’ on any necessary pages

Entries for the Genius Awards can be submitted by client-marketers, or agencies acting on their behalf. Participating brands are welcome to recognize their agencies and vendor partners in their submission materials.

Brands are encouraged to enter as many categories as they wish (but can only win in one). If submitting entries across multiple categories, please ensure each entry features a different analytics program. The programs can be related, but each entry must be framed distinctly around the category of entry to be considered.

There are no fees to enter and all client-side marketers are welcome, regardless of their ANA membership.

Looking for more information about the awards process? Visit the Resources section.

Key Dates/Deadlines

April 15th – Entries Open

July 31st – Final Entry Deadline

September 16-18th Finalists announced at the ANA Measurement and Analytics Conference https://www.ana.net/content/show/id/ms-roi-sep24

October 22-25th Winners announced at the ANA Masters of Marketing event https://www.ana.net/conference/show/id/ANC-OCT24

Judging Process

JUDGES SCORE responses to all questions based on provided criteria
SCORES ARE COMBINED from each individual entry to create an overall score in each category
SCORES ARE TOTALED from each judge’s results and the highest scores determine category finalists
JUDGES MEET to discuss the highest-scoring entries and then vote again to determine category winners

The Finalist & Winner Announcements