The Genius Award for Analytics Innovation honors exceptionally creative analytical approaches taken to conquer complex problems or overcome obstacles. The Analytics Innovation Genius will be rewarded for their scientific originality and unconventional thinking to solve the seemingly unsolvable, answer “big questions” from surprising data sources, or otherwise breaking down the barriers of what marketing analytics can achieve.

NOTE: There is no requirement to disclose confidential information. Numbers and labels can be approximated, made directional, or otherwise altered to preserve confidentiality. As part of our review, we will follow up for verification from a senior officer of you/your client’s company.

  • At the end of this submission, you may re-submit for an additional category.
  • Marketers may apply for as many categories as they like, but will only be recognized for one. One submission per category.